Incorporated Society of British Advertisers Ltd
- Incorporated Society of British Advertisers Ltd
A society founded in 1900 as the Advertisers Protection Society. It is open to any advertising company and is concerned with all matters relating to advertising, including direct marketing, public relations, and sponsorship.
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КОРПОРАТИВНОЕ ОБЩЕСТВО БРИТАНСКИХ РЕКЛАМОДАТЕЛЕЙ — (Incorporated Society of British Advertisers Ltd, ISBA) Общество, основанное в 1900 г. под названием Общество защиты рекламодателей. Оно открыто для любой рекламной компании и занимается всеми проблемами, связанными с рекламой. Бизнес. Толковый… … Словарь бизнес-терминов
ОБЪЕДИНЕННЫЙ КОМИТЕТ ПО ПРОВЕДЕНИЮ ОБЩЕНАЦИОНАЛЬНЫХ ОБСЛЕДОВАНИЙ ЧИТАТЕЛЕЙ — (Joint Industry Committee for National Readership Surveys) Комитет, созданный в 1968 г. для проведения обследования читателей, хотя постоянные обследования и исследования в этой области проводились с 1956 г. В Комитет входят представители… … Словарь бизнес-терминов
ОБЪЕДИНЕННЫЙ ОТРАСЛЕВОЙ КОМИТЕТ ПО ИЗУЧЕНИЮ РАДИОАУДИТОРИИ — (Joint Industry Committee for Radio Audience Research) Комитет, состоящий из представителей Института рекламных агентств (Institute of Practitioners in Advertising), Корпоративного общества британских рекламодателей (Incorporated Society of… … Словарь бизнес-терминов
ISBA — Abbreviation for Incorporated Society of British Advertisers Ltd … Big dictionary of business and management
Joint Industry Committee for National Readership — JICNAR A committee formed in 1968 to run readership surveys, although continuous research and surveys have been undertaken since 1956. The committee comprises members of the Institute of Practitioners in Advertising, the Incorporated Society of… … Big dictionary of business and management
Joint Industry Committee for Radio Audience Research — JICRAR A committee composed of representatives of the Institute of Practitioners in Advertising, the Incorporated Society of British Advertisers Ltd, and independent radio companies. The committee provides information on the listening habits of… … Big dictionary of business and management
2008 New Year Honours — The New Year Honours 2008 for the Commonwealth Realms were announced on 29 December 2007,[1] to celebrate the year passed and mark the beginning of 2008. The recipients of honours are displayed here as they were styled before their new honour,… … Wikipedia
New Year Honours 2008 — The New Year Honours 2008 for the Commonwealth Realms were announced on 29 December 2007, [cite web| url=http://news.bbc.co.uk/1/hi/uk/7163660.stm| title= Parkinson and Minogue top honours] to celebrate the year passed and mark the beginning of… … Wikipedia
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